"You will be objects of hatred by all the nations on account of my name."—Matt. 24:9 – ?????

[Bible Speaks]

"You will be objects of hatred by all the nations on account of my name."—Matt. 24:9

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What is the “name” of Jesus on account of which Christians are hated by all nations?

Illustrating this other aspect of Jesus’ “name” is his prophetic warning that his followers would be “objects of hatred by all the nations on account of my name.” (Mt 24:9; also Mt 10:22; Joh 15:20, 21;Ac 9:15, 16) 

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Clearly, this would be, not because his name represented that of a Ransomer or Redeemer, but because it represented God’s appointed Ruler, the King of kings, to whom all nations should bow in submission or else experience destruction.—Re 19:11-16; compare Ps 2:7-12.

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So, too, it is certain that when demons gave in to Jesus’ command to get out of persons they possessed, they did so, not on the basis of Jesus’ being a sacrificial Lamb of God, but on account of the authority for which his name stood as the anointed representative of the Kingdom, the one with authority to call for, not merely one legion, but a dozen legions of angels, capable of expelling any demons who might stubbornly resist the order to leave. (Mr 5:1-13; 9:25-29; Mt 12:28, 29;26:53; compare Da 10:5, 6, 12, 13.) 

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Jesus’ faithful apostles were authorized to use his name to expel demons, both before and after his death. (Lu 9:1;10:17; Ac 16:16-18) But when the sons of Jewish priest Sceva tried to use Jesus’ name in this way, the wicked spirit challenged their right to appeal to the authority the name represented and caused the possessed man to attack and maul them.—Ac 19:13-17.

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When Jesus’ followers referred to his “name” they frequently employed the expression “the Lord Jesus” or “our Lord Jesus Christ.” (Ac 8:16; 15:26; 19:5, 13,17; 1Co 1:2, 10; Eph 5:20; Col 3:17) They recognized him as their Lord not only because he was their divinely appointed Repurchaser and Owner by virtue of his ransom sacrifice (1Co 6:20;7:22, 23; 1Pe 1:18, 19; Jude 4) but also because of his kingly position and authority. It was in the full regal as well as priestly authority represented by Jesus’ name that his followers preached (Ac 5:29-32, 40-42), baptized disciples (Mt 28:18-20; Ac 2:38.  

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It follows, then, that those approved for life by Jesus could never put faith in, or render allegiance to, some other “name” as representing God’s authority to rule but must show unbreakable loyalty to the “name” of this divinely commissioned King, the Lord Jesus Christ.—Mt 12:18,21; Re 2:13; 3:8.

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https://wol.jw.org/en/wol/b/r1/lp-e/nwt/E/2013/44/5#h=31:312-32:0